We value your privacy as much as your trust in us. We make sure that our privacy policy is in line with the law and a recognized industry standard. Below we have outlined GSF GolfSmart website privacy and security policies.

• Data Collection
• Data Use
• Data Retention
• Cookies
• Data Security
• Site Reporting
• Newsletters
• Legal Notices
• Terms of Use
• Consent
• Trademarks and Copyrights
• External Links and User Submitted Content
• Social Login
• Complaint

We collect your personal data when

• You visit GSF GolfSmart website and use your account to buy products from GSF GolfSmart on phone or online.
• You make an online purchase and check out as a guest
• You create an account with us
• You engage with us through social media
• You join our loyalty programme
• You contact us by any means with queries, complaints, and such.
• You enter a prize competition organized by us
• You choose to complete any surveys we send you
• You comment on or review our products & services

The personal data we collect from you may obtain the following information about you:

• Your name, gender, age/date of birth
• Contact details
• Billing/delivery address
• Email
• Telephone number
• Your purchase orders and receipts
• encrypted record of your login password
• When you make a purchase or place an order, your payment card details.
• Your correspondence, communications and any marketing preferences shared with us.
• Details of your shopping preferences as well as details of your visits to our website.
• Your comments and product reviews.
• If you contact us through social media, your social media username is collected so we can respond to your comments, questions and/or feedback.

Above is a list of samples of the data we may collect. In certain instances we may need to collect other information. Some personal information is gathered directly, such as when you set up an account with us or also indirectly, such as when your browser and shopping history.

How and Why we use your personal data.

We want to give our golfers the best possible shopping experience and are committed to that. By having the right data on our customer, we are able to get a better idea of who you are and what you like. This gives us the opportunity to better provide our promotions, products, and services more specific to you.

It is of course your right to choose not to share your personal data with us, but by not opting in to certain data permissions, we might not be able to offer you all of the services you expect from GSF GolfSmart.

These are a list of methods we will collect your personal data with explanations

• When processing any orders that you make by using our website or in store. Personal data collected during checkout allows us to complete transactions and to supply trusted third parties with the relevant information to supply and deliver your order. The information is then kept for a reasonable time afterwards to fulfil contractual obligations such as refunds, guarantees and warranties.
• When responding to any/all of your correspondence including questions, refund requests and complaints. Retaining information you send to us during these interactions allows us to respond accordingly and helps us to demonstrate how we communicated with you throughout the process. We do this to ensure you are receiving the best customer service experience and it also helps us to understand any areas where we need improvement in customer communication and service.
• To protect our business and your account from any fraudulent or illegal activities. We use your personal data to update and safeguard your account at all times. To swiftly identify and fix any issues regarding the integrity of our website, we may also monitor your browsing activity with us. This is all done as part of our legitimate interest and is a safeguard for you and for our business.
• When processing payments and attempting to prevent fraudulent transactions. This is done to not only protect our legitimate interests but to also protect you, our customer.
• To detect and prevent any fraudulent or unlawful activity. This can be done through our use of CCTV, fraud monitoring as well as transaction monitoring. Our main objective in doing so is to protect ourselves, our customers and our staff from unlawful or criminal acts.
• To keep you informed about our latest products and services as well as exclusive offers, competitions, discounts and events. This is done with your full consent, and allows us to keep in touch using your personal data, account details and preferences to contact you via email, web, telephone and text. It is your right to withdraw your consent to hearing from us by any/all of these channels at any time.
• When sending any communications required by law or that which are necessary to inform you about changes to the services we provide. This can include, but are not limited to, updates to this Privacy Notice, product recalls and any legally required information relating to your orders. Please note that these service messages will not include any marketing/promotional content and therefore do not require prior consent when sent via text message or email. We send these messages in order to comply with our legal obligation to you, our customer.
• When delivering the most relevant and interesting content directly to you on our website, we will use your personal data regarding your favourite brands, products, recent purchase histories, etc. This is achieved via your consent for our website to place cookies or similar technology on your device.
• When informing you if you have won any of our prize draws or competitions. This is based on your consent given at the time of entering said competition.
• When developing, testing and improving our systems and/or services. For example, we might record your browser’s Session ID to help us understand your customer journey on our website and to also help us assess any issues you are having. This is for our legitimate interests.
• When fulfilling our contractual and/or legal obligations to share data with law enforcement. We do this when we feel that disclosure is required by law or when we feel it is necessary to protect our own legal rights.
• When we send you a survey or questionnaire asking for feedback to help improve our services. As these messages do not contain any marketing/promotional material we do not require prior consent if sent by email or text.

How long do we keep your personal data?

GSF GolfSmart will only retain your personal data for as long as it is necessary for the purpose for which it was collected. At the end of that retention period, your data will either be deleted completely or used in a non-identifiable way for statistical analysis and business planning.

Examples of customer data retention periods can be found below:

ORDERS

When you place an order with GSF GolfSmart, we will keep the personal data you give us so that we can properly comply with our legal and contractual obligations.

WARRANTIES

If your order with GSF GolfSmart includes any warranty, the associated personal data will be kept until the end of that warranty period.

Who do we share your personal data with?

GSF GolfSmart strives to ensure your personal data is safe and secure at all times. Sometimes it is necessary to share this data with trusted third parties, including delivery couriers, those handling fraud management and complaints as well as those helping us to personalise our exclusive offers to you.

GSF GolfSmart requires all third party organizations to follow our strict policy to keep your data safe and to protect your privacy at all times. The policy includes:

• GSF GolfSmart provides only the information said third parties need to perform their specific services.
• Third parties may only use your data for the exact purposes we specify in our contract with them and we work closely with them to ensure that your privacy is respected and protected at all times.
• If we stop using a specific third party, any of the personal data they hold regarding you will be deleted or rendered anonymous.

The type of third parties we usually work with are:

• IT companies who support our website and other business systems
• Operational/Logistics/Courier companies
• Direct marketing companies we hire to manage our communications
• Google/Facebook to show specific personalized products to your interest
• Law enforcement bodies in the interest of fraud management. We may disclose your personal data to the police or enforcement bodies in your country or another, upon a valid request.

GSF GolfSmart does not share your data with any third parties for their own purposes. If this changes in the future, it will be updated on our policies